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IWC’s iconic timepieces at Leopard Creek

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IWC’s iconic timepieces add to the unique atmosphere at Leopard Creek

Swiss luxury watch manufacturer IWC Schaffhausen is the official timing partner of the Alfred Dunhill Championship, taking place this week at the dramatic Leopard Creek country club in Mpumalanga, South Africa.

Timepieces from IWC will be present around the course at this world-famous championship in its unique setting on the banks of the Crocodile River, overlooking the Kruger National Park, one of the world’s most iconic game reserves.

In addition, IWC will be represented on the course as professional players and Friends of the Brand Charl Schwartzel, Laurie Canter, Richard Sterne, Dean Burmester and defending title holder Christiaan Bezuidenhout are taking part in the tournament.

IWC has been at the forefront of watchmaking for more than 150 years. With its robust and precise chronographs or functional and easy-to-use calendars, the manufacture continues to redefine the standards of Swiss luxury watches in a reduced and timeless design.

One of the highlights of the Alfred Dunhill Championship this year is a special Hole-in-One Challenge, sponsored by IWC, on the par three, 7th hole, with an IWC Portugieser Chronograph as the prize for a hole in one.


IWC Schaffhausen is a leading Swiss luxury watch manufacturer based in Schaffhausen in the north-eastern part of Switzerland. With collections like the Portugieser and the Pilot’s Watches, the brand covers the whole spectrum from elegant to sports watches. Founded in 1868 by the American watchmaker and engineer Florentine Ariosto Jones, IWC is known for its unique engineering approach to watchmaking, combining the best of human craftsmanship and creativity with cutting-edge technology and processes.

Over its more than 150-year history, IWC has earned a reputation for creating professional instrument watches and functional complications, especially chronographs and calendars, which are ingenious, robust, and easy for customers to use. A pioneer in the use of titanium and ceramics, IWC today specialises in highly engineered watch cases manufactured from advanced materials, such as coloured ceramics, Ceratanium®, and titanium aluminide.

A leader in sustainable luxury watchmaking, IWC sources materials responsibly and takes action to minimise its impact on the environment. Along the pillars of transparency, circularity, and responsibility, the brand crafts timepieces built to last for generations and continuously improves every element of how it manufactures, distributes, and services its products in the most responsible way. IWC also partners with organisations that work globally to support children and young people.